Institutional Mode of Representation
- This is the style of films that developed during the Classic era of Hollywood Cinema and continues to this day.
- It is representative of the international language of film.
The 'Primitive style'
- the 'primitive style' of movie-making predated classical Hollywood's continuity system/the IMR.
- techniques of this style: frontal staging or a tableau style, exaggerated gestures, hardly any camera movement, and no point of view shots - early cinema was silent and unsophisticated - melodramatic mime.
The Lumiere Brothers films - 1895
The Lumiere Brothers were among the first film makers in history; their most renowned film was 'A Trip to the Moon' in 1902.
Also known as 'Le Voyage dans la Lune' - directed by George Melies - 1902

- very little editing
- same shot throughout
- genres develop
- special effects
- clear story-line
- no dialogue/silent film
The Birth of a Nation - D. W. Griffith - 1915
This film is known as being one of the most racist films made.
- shots develop
- 2 hours long
- story-line/content (although politically incorrect in the modern day)
- no dialogue/sound still

Some of the innovations developed from this film:
- the length of each shot - designed to influence emotional response - dramatic scenes cut faster
- edited to create a dramatic narrative
- subtitles
- filmed at night
- tinting was used extensively
- panning was used
- close-ups to show emotion
- cross-cutting
- various camera-angles - high angle shots, panoramic long shots
- he did this all using one camera and two lenses
- done in 9 weeks
This specific film is also another one like 'The Birth of a Nation' that is not politically correct; although it does show the development in film since D. W. Griffith's film.
- introduces sound to the world of film
- the film not only introduced sound but the innovation of editing and camerawork
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